Case studies / Professional Services

Follow-ups that used to slip now run themselves

Professional Services · Practice Manager

STEP01One pipelineEVERY ENQUIRY CAPTUREDSTEP02Follow-updraftedAI STEP, PER CONTACTSTEP03Timed sequenceSCHEDULED NURTURESTEP04Reply, humanPAUSES THE SEQUENCESALESSTEP 01One pipelineEVERY ENQUIRY CAPTUREDSTEP 02Follow-up draftedAI STEP, PER CONTACTSTEP 03Timed sequenceSCHEDULED NURTURESTEP 04Reply, humanPAUSES THE SEQUENCE
DwgWhat we built
SheetProfessional Services
Steps04

What we built

Problem

New enquiries and post-meeting follow-ups were tracked in someone's head and a messy spreadsheet. Leads went cold because nobody had time to chase them consistently.

Build

  • A workflow automation captures every enquiry into one pipeline, then an AI step drafts a tailored follow-up email per contact and schedules a timed nurture sequence.
  • Replies pause the sequence and flag the contact for a human, so nothing double-sends.

Stack

  • Workflow automation
  • AI email drafting
  • CRM
  • Gmail

Result

New contacts get a first touch and a follow-up cadence without anyone remembering to send one, and replies pull a human in instead of continuing the sequence. Chasing stopped depending on someone's memory.

Before and after

BEFOREEnquiry arrivesANY CHANNELRemember to chaseIN A HEADLead goes coldNO TIMEAFTEROne pipelineCAPTUREDFollow-up draftedPER CONTACTTimed sequenceSCHEDULEDReply, humanPAUSES SEQUENCE

Outcome

First touch

Sent on capture

Follow-up chasing

Manual to automatic

Cadence

Set per contact

Track record

6+

Years building automation

500+

Client reviews (4.9 avg)

650+

Projects delivered

A pattern we build often. Outcomes describe the system and how it changes the work, de-identified for privacy. Named references for your industry are available on request under a mutual NDA.

Continues · Book a consultation

Have a similar problem to solve?

Book a paid consultation. We'll diagnose your situation against patterns we've seen and hand you a concrete plan.

Book a consultation

We typically respond within 24 hours